Deep-Dive Due Diligence AI Generated Report on American Rebel Holdings, Inc. Common Stock (AREB)
Welcome to ScanScor. What you're reading is not just a stock summary -- it's a real-time, AI-generated due diligence session crafted from live news, financial data, insider trading activity, SEC filings, and live market momentum.
These reports are generated using OpenAI's GPT-based analysis engine, guided by tightly structured prompts and expert-level data ingestion. Every insight below was assembled to help you understand the forces behind today's market movers.
Disclaimer: This report is for informational purposes only. It does not constitute financial advice. Always do your own research before making any investment.
AREB_OUT_1 [2025-04-04 04:12:00 -0400] 3566 Bytes | 951 tokens | Cum: 951 tkns (11.89% of 8k)
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We need a winner today and it's already 4:12:00 AM on Fri Apr 04, 2025 -0400 ... So let's find out if American Rebel (AREB) is going up or if it's going nowhere fast. So, I pulled together a bunch of data for you to look over real fast. It's at 4.59 up from 3.96. Is there something here we can get excited about? Help me analyze.
--- COMPANY PROFILE ---
Company: American Rebel (AREB)
IPO: 2016-02-01 (9 Years Ago)
Market Cap: $150,359
Shares Outstanding: 600,000
Industry: MISCELLANEOUS FABRICATED METAL PRODUCTS
Exchange: XNAS
Description: American Rebel Holdings Inc develops self-defense, safe storage, and patriotic products. It designs, manufactures, and markets concealed carry products. It offers products ranging in Backpacks, vault doors, and Others.
Here’s the first list of news for American Rebel:
C1 - Apr-03-25 08:00AM - American Rebel Holdings, Inc. (NASDAQ: AREB) Invites Patriotic Investors, Fans, and Beer Enthusiasts to Celebrate Freedom with a New Video Release Highlighting the American Rebel Story
C2 - Apr-02-25 11:38AM - American Rebel CEO Andy Ross to Appear on South Florida Television Morning Shows on NBC-TV Channel 5 West Palm Beach and 39 WSFL Home of the Florida Panthers
C3 - Mar-28-25 01:42PM - American Rebel Launches Nationwide Ad Campaign on March 31 with 30 Second TV Spot, Complemented by Digital Media Across Leading Websites, to Increase Exposure of the Company and its Products to Millions of Viewers
C4 - Mar-28-25 01:42PM 09:35AM - American Rebel to effect 1-for-25 reverse stock split on March 31
C5 - Mar-27-25 12:33PM - American Rebel Expands its Successful Sponsorship for 2025 with Tony Stewart Racing (TSR) in NHRA Mission Foods Drag Racing Series
C6 - Mar-27-25 12:33PM 09:30AM - AMERICAN REBEL UPDATE: 1-FOR-25 REVERSE STOCK SPLIT UPDATED EFFECTIVE DATE IS MARCH 31, 2025, AS PER NASDAQ PROCESSING ROUND LOT (100 SHARE) SHAREHOLDER PROTECTION FRACTIONAL SHARE ROUND UP TO NEAREST WHOLE SHARE
C7 - Mar-26-25 03:00PM - American Rebel Beverage Pre-Launch Efforts and Launch Event at MAPS Air Museum with Tramonte Distributing of Ohio Leads to Record Breaking Initial Account Acquisition for American Rebel Light Beer
C8 - Mar-24-25 09:30AM - AMERICAN REBEL ANNOUNCES 1-FOR-25 REVERSE STOCK SPLIT WITH ROUND LOT SHAREHOLDER PROTECTION TO BE EFFECTIVE ON MARCH 31, 2025
Prior AI Reports for AREB:
1. 2025-04-02 – Score: 22 – Target: 5.0300 – Highs: 8.4500 / 5.2700 / –
dismal-performance-and-high-short-interest-hint-at-troubles-ahead-for-company
(Note: Highs = Same day / 2nd day / 3rd day)
GUIDELINES FOR AI:
==============
1) You are the **AI analyst-investigator**. I am **ScanScor**, a unified document retrieval and reporting system.
Your role is to examine all available company data and draw sound conclusions.
2) To request additional information, refer to any listed documents using their reference codes.
The company under analysis is: American Rebel (AREB).
3) As the analysis proceeds, continue reviewing documents until you feel confident in your judgment.
When ready, you will:
- Write a brief summary
- Generate a headline
- Assign a MARKET_SCORE[XX]
- Set a PRICE_TARGET[XX]
4) For now, restrict your response to just **three tokens**.
To request a document, reply with its reference code(s), such as:
- `C1`, `C2`, `C3`, etc.
- To load more documents, reply with: `NEX`
News articles, SEC filings, and key metrics will be revealed in subsequent prompts.
Stay focused. Gather evidence. Continue until your conclusions are clear.
AREB_IN_2 [2025-04-04 04:12:00 -0400] 3 Bytes | 3 tokens | Cum: 954 tkns (11.92% of 8k)
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C3,
AREB_OUT_3 [2025-04-04 04:12:04 -0400] 1098 Bytes | 322 tokens | Cum: 1276 tkns (15.95% of 8k)
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Showing C3 (chunk 1 of 9): C3:
**American Rebel Launches Nationwide Ad Campaign on March 31 with 30 Second TV Spot, Complemented by Digital Media Across Leading Websites, to Increase Exposure of the Company and its Products to Millions of Viewers**
Date: Mar-28-25 01:42PM
Source: (GlobeNewswire)
URL: https://www.globenewswire.com/news-release/2025/03/28/3051571/0/en/American-Rebel-Launches-Nationwide-Ad-Campaign-on-March-31-with-30-Second-TV-Spot-Complemented-by-Digital-Media-Across-Leading-Websites-to-Increase-Exposure-of-the-Company-and-its-.html
March 28, 2025 13:42 ET| Source:American Rebel Holdings IncAmerican Rebel Holdings Inc
Plans to Utilize Digital Ads and Traditional Television Spots
Nashville, TN, March 28, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (americanrebelbeer.com) and a designer, manufacturer, a
--> You can ask for 1) More of this item with: MOR, 2) the NEXt section with: NEX, or 3) a different item by it's handle (ex. C3, S2) (only 3 chars don't summarize yet)
AREB_IN_4 [2025-04-04 04:12:04 -0400] 428 Bytes | 79 tokens | Cum: 1355 tkns (16.94% of 8k)
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American Rebel Holdings, Inc. has announced the launch of a nationwide advertising campaign, starting March 31. The campaign will include a 30-second TV spot and digital media ads across leading websites. The aim of this campaign is to increase the exposure of the company and its products to millions of viewers. The company will be utilizing both digital ads and traditional television spots as part of its marketing strategy.
AREB_OUT_5 [2025-04-04 04:12:05 -0400] 1039 Bytes | 301 tokens | Cum: 1656 tkns (20.70% of 8k)
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We present this news so you can catch the big movers from recently breaking news.
Here's a list of news articles you can literally read just by asking.
Usually the first item is the most important.
A1 - 2025-04-03T21:05:43Z - 12 Industrials Stocks Moving In Thursday's After-Market Session - American Rebel Holdings (NASDAQ:AR...
A2 - 2025-04-03T17:06:12Z - 12 Industrials Stocks Moving In Thursday's Intraday Session - American Rebel Holdings (NASDAQ:AREB),...
A3 - 2025-04-03T13:42:47Z - Dow Tumbles Over 1,100 Points; US Initial Jobless Claims Fall - American Rebel Holdings (NASDAQ:AREB...
A4 - 2025-04-03T12:38:07Z - American Rebel Holdings, Inc. (NASDAQ: AREB) Invites Patriotic Investors, Fans, and Beer Enthusiasts...
A5 - 2025-04-03T12:05:46Z - 11 Industrials Stocks Moving In Thursday's Pre-Market Session - American Rebel Holdings (NASDAQ:AREB...
Request an article by its reference number. (Ex., "A1" gets the first item)
You may also say NEX to go to the next listing.
Response to this prompt limited to 3 chars.
AREB_IN_6 [2025-04-04 04:12:05 -0400] 2 Bytes | 2 tokens | Cum: 1658 tkns (20.72% of 8k)
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A1
AREB_OUT_7 [2025-04-04 04:12:11 -0400] 1098 Bytes | 331 tokens | Cum: 1989 tkns (24.86% of 8k)
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Showing A1 (chunk 1 of 3): A1:
**12 Industrials Stocks Moving In Thursday's After-Market Session - American Rebel Holdings (NASDAQ:AREB), Aeries Technology (NASDAQ:AERT)**Date: 2025-04-03Source: {'uri': 'benzinga.com', 'dataType': 'news', 'title': 'Benzinga'}URL: https://www.benzinga.com/insights/movers/25/04/44637569/12-industrials-stocks-moving-in-thursdays-after-market-sessionGainers XCHG XCH stock increased by 19.0% to $1.5 during Thursday's after-market session. The market value of their outstanding shares is at $89.1 million. Decent Holding DXST shares increased by 14.61% to $1.49. The market value of their outstanding shares is at $24.2 million. NeoVolta NEOV stock rose 10.39% to $2.23. The market value of their outstanding shares is at $74.5 million. ClearSign Technologies CLIR stock increased by 10.22% to $0.68. The market value of their outstanding shares is at $33.9 million. The company's, Q4 earnings c
--> You can ask for 1) More of this item with: MOR, 2) the NEXt section with: NEX, or 3) a different item by it's handle (ex. C3, S2) (only 3 chars don't summarize yet)
AREB_IN_8 [2025-04-04 04:12:11 -0400] 513 Bytes | 147 tokens | Cum: 2136 tkns (26.70% of 8k)
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During Thursday's after-market session, several industrials stocks saw significant movement. Among the gainers were XCHG, whose stock increased by 19.0% to $1.5, bringing their market value to $89.1 million. Decent Holding (DXST) shares increased by 14.61% to $1.49, raising their market value to $24.2 million. NeoVolta (NEOV) stock rose 10.39% to $2.23, bringing their market value to $74.5 million. Lastly, ClearSign Technologies (CLIR) stock increased by 10.22% to $0.68, with a market value of $33.9 million.
AREB_OUT_9 [2025-04-04 04:12:12 -0400] 978 Bytes | 320 tokens | Cum: 2456 tkns (30.70% of 8k)
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This is our final list of news.
News AI can literally read just by asking.
Don't miss the breaking news!
B1 - 2024-11-27T22:00:00Z - American Rebel Holdings, Inc. Receives NASDAQ Notice
B2 - 2024-10-02T12:00:00Z - AMERICAN REBEL HOLDINGS, INC. (NASDAQ: AREB) ANNOUNCES EFFECTIVENESS OF 1-FOR-9 REVERSE STOCK SPLIT AT THE OPEN OF TRADING ON OCTOBER 2, 2024
B3 - 2024-09-27T20:45:00Z - AMERICAN REBEL ANNOUNCES 1-FOR-9 REVERSE STOCK SPLIT
B4 - 2024-07-16T09:51:08Z - Why Match Group Shares Are Trading Higher; Here Are 20 Stocks Moving Premarket - Benzinga
B5 - 2024-07-11T13:31:01Z - American Rebel Light Recaps Successful Launch at Country Stampede in Bonner Springs, Kansas June 27 - 29 - GlobeNewswire
B6 - 2024-07-10T13:10:42Z - American Rebel Beer Surpasses 100 Retail Locations Throughout Kansas - GlobeNewswire
Request an article by its reference number. (Ex., "B1" gets the first item)
You can say NEX to go to the next listing.
Response limited to 3 chars.
AREB_IN_10 [2025-04-04 04:12:12 -0400] 2 Bytes | 2 tokens | Cum: 2458 tkns (30.73% of 8k)
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B1
AREB_OUT_11 [2025-04-04 04:12:16 -0400] 652 Bytes | 189 tokens | Cum: 2647 tkns (33.09% of 8k)
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Showing B1 (chunk 1 of 1): B1:
**American Rebel Holdings, Inc. Receives NASDAQ Notice**Date: Unknown DateSource: Unknown SourceURL: https://www.globenewswire.com/news-release/2024/11/27/2988456/0/en/American-Rebel-Holdings-Inc-Receives-NASDAQ-Notice.htmlAmerican Rebel Holdings, Inc. (NASDAQ: AREB) received a delinquency notification letter from Nasdaq due to the delayed filing of its Q3 2024 10-Q report. The company is working to regain compliance by the applicable deadline.
--> You can ask for 1) More of this item with: MOR, 2) the NEXt section with: NEX, or 3) a different item by it's handle (ex. C3, S2) (only 3 chars don't summarize yet)
AREB_IN_12 [2025-04-04 04:12:16 -0400] 248 Bytes | 53 tokens | Cum: 2700 tkns (33.75% of 8k)
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American Rebel Holdings, Inc. (AREB) has been issued a delinquency notification by NASDAQ following the company's delay in filing its Q3 2024 10-Q report. The company is currently working towards regaining compliance within the allowable timeframe.
AREB_OUT_13 [2025-04-04 04:12:16 -0400] 1139 Bytes | 314 tokens | Cum: 3014 tkns (37.67% of 8k)
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This is our list of SEC filings.
If empty, the search returned no recent filings.
S1 - 2025-03-28 8-K Item 7.01. Regulation FD Disclosure.
On March 24, 2025, the Company issued a press release with respect to the Reverse Stock Split. A copy of the press release is furnished herewith as Exhibit 99.1 to this Curr Report on Form 8-K (this Curr Report).
On March 6, 2025, th...
S2 - 2025-03-28 8-K Item 7.01. Regulation FD Disclosure.
On March 24, 2025, the Company issued a press release with respect to the Reverse Stock Split. A copy of the press release is furnished herewith as Exhibit 99.1 to this Curr Report on Form 8-K (this Curr Report).
On March 6, 2025, th...
S3 - 2025-03-19 8-K Item 7.01 Regulation FD Disclosure.
On March 6, 2025, the Company issued a press release titled American Rebel Light Beer Continues Rapid National Retailer Rollout Momentum with Multi-Case Placement Throughout Balls Food Stores, a Leader in the Kansas City Metro Market for Over...
Request filing by its reference number. (Ex., "S1" gets the first item)
You can say NEX to go to the next listing.
Response limited to 3 chars.
AREB_IN_14 [2025-04-04 04:12:16 -0400] 2 Bytes | 2 tokens | Cum: 3016 tkns (37.70% of 8k)
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S1
AREB_OUT_15 [2025-04-04 04:12:22 -0400] 1098 Bytes | 283 tokens | Cum: 3299 tkns (41.24% of 8k)
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Showing S1 (chunk 1 of 2): S1:
Item 7.01. Regulation FD Disclosure.
On March 24, 2025, the Company issued a press release with respect to the Reverse Stock Split. A copy of the press release is furnished herewith as Exhibit 99.1 to this Current Report on Form 8-K (this Current Report).
On March 6, 2025, the Company issued a press release titled American Rebel Beverage Pre-Launch Efforts and Launch Event at MAPS Air Museum with Tramonte Distributing of Ohio Leads to Record Breaking Initial Account Acquisition for American Rebel Light Beer. A copy of the press release is attached hereto as Exhibit 99.2.
On March 26, 2025, the Company issued a second press release with respect to the Reverse Stock Split. A copy of the press release is furnished herewith as Exhibit 99.3 to this Current Report.
The information contained in this Item 7.01 of this Current Report, including Exhibit 99.1 hereto, is being furnished
--> You can ask for 1) More of this item with: MOR, 2) the NEXt section with: NEX, or 3) a different item by it's handle (ex. C3, S2) (only 3 chars don't summarize yet)
AREB_IN_16 [2025-04-04 04:12:22 -0400] 644 Bytes | 141 tokens | Cum: 3440 tkns (43.00% of 8k)
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The document talks about multiple press releases issued by the company in March 2025. The first one, issued on March 24, pertains to a Reverse Stock Split, with a copy attached as Exhibit 99.1. The second press release, dated March 6, announces the pre-launch efforts and launch event of American Rebel Beverage at MAPS Air Museum with Tramonte Distributing of Ohio. This event led to a record-breaking initial account acquisition for American Rebel Light Beer. The copy of this press release is attached as Exhibit 99.2. On March 26, the company issued another press release about the Reverse Stock Split, with a copy provided as Exhibit 99.3.
AREB_OUT_17 [2025-04-04 04:12:34 -0400] 4799 Bytes | 1322 tokens | Cum: 4762 tkns (59.52% of 8k)
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This is our set of metrics.
Please analyze the numbers.
+-------------------+-----------------------+-----------------------+-------------------------+
| Volume: 5,523,136 | Perf Month: -63.88% | Option/Short: No / No | Sales Y/Y TTM: -6.91% |
+-------------------+-----------------------+-----------------------+-------------------------+
| Avg Volume: 1.45M | Perf Quarter: -91.25% | Short Float: 16.60% | ROE: -342.34% |
+-------------------+-----------------------+-----------------------+-------------------------+
| Rel Volume: 3.81 | Index: - | Short Ratio: 0.01 | ROI: - |
+-------------------+-----------------------+-----------------------+-------------------------+
| RSI (14): 36.05 | Market Cap: 2.37M | Short Interest: 0.02M | Sales Surprise: -8.83% |
+-------------------+-----------------------+-----------------------+-------------------------+
| ATR (14): 2.30 | Shs Outstand: 0.60M | Beta: 1.44 | EPS Surprise: -3500.00% |
+-------------------+-----------------------+-----------------------+-------------------------+
| SMA20: -15.92% | Shs Float: 0.11M | Sales Q/Q: -30.12% | P/E: - |
+-------------------+-----------------------+-----------------------+-------------------------+
| SMA50: -77.36% | Inst Own: 0.31% | Sales past 5Y: - | Earnings: - |
+-------------------+-----------------------+-----------------------+-------------------------+
| SMA200: -94.44% | Insider Own: 82.02% | Employees: - | |
+-------------------+-----------------------+-----------------------+-------------------------+
| Perf Week: 60.00% | Insider Trans: 0.00% | Debt/Eq: - | |
+-------------------+-----------------------+-----------------------+-------------------------+
The next section covers any insider trading if any are accessible.
[Company Financial Summary]
[Company Details]
Name: N/A
Market Cap: N/A
Shares Outstanding: N/A
Sector: N/A
[Financial Statements - Latest Quarter]
Total Assets: N/A
Total Liabilities: N/A
Total Equity: N/A
Revenue (Quarter): {'value': 2337786.0, 'unit': 'USD', 'label': 'Revenues', 'order': 100}
Net Income: {'value': -1747957.0, 'unit': 'USD', 'label': 'Net Income/Loss', 'order': 3200}
Earnings Per Share (EPS): N/A
[Price Metrics - Last 30 Days]
Latest Close: 3.96
Average Volume: 4244728.45
30-Day High: 10.9625
30-Day Low: 1.34
[Detailed Financials: Q3 2024]
- Total Assets: $8,850,909.0
- Total Liabilities: $12,679,649.0
- Total Equity: $-3,828,740.0
- Current Assets: $7,430,525.0
- Current Liabilities: $12,207,494.0
[Income Statement: Q3 2024]
- Revenue: $2,337,786.00
- Net Income: N/A
- Gross Profit: N/A
- Operating Income: N/A
- Earnings Per Share (EPS): -0.67
[Cash Flow Statement: Q3 2024]
- Net Cash Flow: $-254,429
[Detailed Financials: Q2 2024]
- Total Assets: $13,162,961.0
- Total Liabilities: $10,643,291.0
- Total Equity: $-1,459,708.0
- Current Assets: $9,460,400.0
- Current Liabilities: $10,121,682.0
[Income Statement: Q2 2024]
- Revenue: $3,255,393.00
- Net Income: N/A
- Gross Profit: N/A
- Operating Income: N/A
- Earnings Per Share (EPS): -0.89
[Cash Flow Statement: Q2 2024]
- Net Cash Flow: $-694,911
==== END OF FINANCIAL REPORT ====
You are now requested to make a summary analysis.
Do not say you lacked information. Save that for the final survey.
Now complete this report with the following:
1) Brief Summary: Explain your findings in one well-worded paragraph.
2) MARKET_SCORE: Estimate a number between 1 and 100 to represent the likelihood of an upward price move over the next day, week, or longer. Use the format: MARKET_SCORE[XX]
Weigh all relevant data —- news, SEC filings, fundamentals, and metrics —- and assign each element appropriate weight to calculate a general MARKET_SCORE[XX].
This score should be grounded in objective reasoning and guided by your analytical judgment.
XX must be a whole number between 1 and 100.
3) PRICE_TARGET: The current price of {ticker} is {current_price}.
If you believe it’s likely to rise, calculate a reasonable new price target.
For example, if you expect a 50% increase, say: PRICE_TARGET[{increased_price}]
You are encouraged to reference prior price performance when making this estimate.
4) AI_RPT_HEADLINE: Provide a thought-provoking headline (8–12 words) summarizing the situation.
Examples:
- AI_RPT_HEADLINE[{co_name} makes news with FDA approval fueling high investor optimism]
- AI_RPT_HEADLINE[Declining sales plague {ticker}, worsening an already negative outlook]
Return only:
1) Brief Summary
2) MARKET_SCORE[]
3) PRICE_TARGET[]
4) AI_RPT_HEADLINE[]
AREB_IN_18 [2025-04-04 04:12:34 -0400] 1524 Bytes | 330 tokens | Cum: 5092 tkns (63.65% of 8k)
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1) Brief Summary:
The company in question has been struggling significantly in recent months. The performance metrics show a drastic fall in performance over the past month (-63.88%) and quarter (-91.25%), which is reflected in a high relative volume and a very bearish RSI. The sales metrics are equally concerning with a year-on-year decrease of 6.91%, a quarterly decrease of 30.12%, and a sales surprise of -8.83%. Furthermore, the company's EPS surprise is extremely negative at -3500.00%, and there is a high short interest, suggesting that investors are betting against the company. The insider ownership is high, suggesting that insiders may have faith in the company or are unable to sell their shares. This grim outlook is reflected in the company's financial statements, with liabilities outweighing assets and a negative equity.
2) MARKET_SCORE[12]:
Given the overwhelmingly negative performance metrics and financials, and a high short interest, the likelihood of an upward price movement in the short term seems very low. The market score is therefore estimated to be 12 out of 100.
3) PRICE_TARGET[1.80]:
Based on the negative trends, it's plausible to anticipate that the price could continue to drop. If we consider the 30-day low of 1.34 as a possible near-term bottom, taking into consideration the current price of 3.96 and the overall bearish sentiment, a reasonable price target could be around 1.80.
4) AI_RPT_HEADLINE[Severe losses and high short interest darken outlook for struggling company]
AREB_OUT_19 [2025-04-04 04:12:36 -0400] 687 Bytes | 169 tokens | Cum: 5261 tkns (65.76% of 8k)
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Finally, if more data could have improved your confidence which would you have chosen? **Choose one option:**
-> X0 <- Nothing more would have helped my analysis
-> X1 <- More news listings
-> X2 <- More SEC filing extractions (10-K, 10-Q, 8-K) Financials, risk disclosures, and business changes
-> X3 <- More SEC Insider trading extractions (Form 3, 4, 5) Direct buys/sells from executives and institutions
-> X4 <- Broader sector & market news
-> X5 <- Your past analysis on similar companies (specify metrics)
-> X6 <- More financial metrics
-> X7 <- Your past analysis on this company
-> X8 <- Something altogether different (explain...)
AREB_IN_20 [2025-04-04 04:12:36 -0400] 105 Bytes | 30 tokens | Cum: 5291 tkns (66.14% of 8k)
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-> X2 <- More SEC filing extractions (10-K, 10-Q, 8-K) Financials, risk disclosures, and business changes
AREB_IN_21 [2025-04-04 04:12:36 -0400] 126 Bytes | 29 tokens | Cum: 5320 tkns (66.50% of 8k)
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====================================
[2025-04-04 04:12:36] # Analysis Completed
Elapsed Time: 36.57 seconds